White Paper: Interactive Broadcast & The Rise of Fan Engagement

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In today’s increasingly fragmented digital world, the way fans consume and engage with sports content has fundamentally changed. While teams may still win the hearts of loyal fans, sporting organizations and broadcasters aren’t capturing their attention like they once did.

To win the hearts, minds and eyes of the new generation of sports fans – who are always online, on mobile and on social – broadcasters are leveraging live video to create all new interactive and participatory fan engagement experiences.

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The Future of Interactive Social Media

facebook-live-reactions-androidAs global access to the internet continues to grow we find ourselves in an increasingly connected world. Never in our collective history have so many people had the ability to access so much information about what is going on in the world around them. This has led to an unprecedented rise in engagement with current events, especially amongst the young people whose voracious appetite to rant, debate and ‘be heard’ has fueled the emergence of so many social media platforms.

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Do 12% of WebRTC calls really fail?

WebRTC logoI was talking with our old friend Philipp Hancke and discussing how it could be possible that 12% of the WebRTC calls were failing.  This number came as a surprise to us as, based on our reports, the number of failures is significantly lower when it comes to OpenTok calls, even though the exact numbers depend on the specific use case you have.

So, we decided to grab some data and try to prove that WebRTC, at least in our platform, is doing a much better job.

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Introducing The OpenTok Playground

tokbox-inc_markWhen evaluating a new product or service, we know how important it is to be able to test out the technology first.  Stakeholders in different areas of the business, both developers and non developers, need to see and understand how the technology works.

We’ve noticed that for customers evaluating the OpenTok platform, without using the API, it can be challenging to visualise your use case. Even when a developer works through our Quick Start Guide, there can be a need for additional implementation to build a custom proof of concept. All of this translates into time invested during the business’ evaluation phase of the product; worse yet, it can lead to an incomplete or inaccurate evaluation.

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New Release: OpenTok iOS & Android 2.8

OpenTok mobile SDKsWe’re excited to announce the release of the 2.8 OpenTok iOS and Android SDK.  We’ve made significant improvements to audio/video quality, worked on bug fixes, as well as quality improvements introduced in the Google WebRTC M49 release.  In order to improve the quality of these SDKs further, we’ve also rolled out some important patches, the details of which are below, including support for IPv6 for iOS.

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